CITY OF HARLINGEN JOB OPENING

Job Title: Marketing Coordinator
Pay Rate: $13.00/hr
Department: Convention & Visitors Bureau 02/13/14

JOB SUMMARY:
Develop and implement long and short-term marketing and sales programs to attract and increase utilization of all Harlingen hotels, attractions, restaurants, festivals/events, shopping and meeting/banquet facilities. The incumbent exercises considerable independent judgment and initiative in defining the activities and policies of the marketing program. Duties also include desktop publishing and management of computerized databases and spreadsheets, collecting data, producing reports, updating brochures and publications. Other duties include setting up and processing online registrations for events as well as liaison with local event organizers. Collects information on hotels, attractions and events and formats information into the CVB website. Monitors the activity on the website and produces monthly reports. Maintains E-Commerce opportunities on the website and keeps the offers current.

QUALIFICATIONS:
 Knowledge of principles and techniques of public relations, marketing and sales.
 Knowledge of current English usage and various journalistic styles.
 Knowledge of Adobe Suite, Photoshop, Illustrator, In Design, etc.
 Knowledge of publications, advertising agencies, and other media outlets to negotiate media buys and ad placements.
 Ability to work cooperatively with the retail and hotel community.
 Able to work evenings and weekends as required.
 Bachelor’s degree from a four-year college or university and five years of sales/marketing experience in hotel or bureau marketing or an equivalent combination of education and experience.
 Valid Texas Drivers License.

PHYSICAL REQUIREMENTS:
The employee is regularly required to sit and use hands and fingers. The employee is occasionally required to lift and/or move up to 40 pounds. Specific vision abilities required by this job include close vision and ability to adjust focus.
Applicant must successfully pass a pre-employment Drug and Alcohol screening and Background check prior to employment by the City of Harlingen.

BENEFITS:
The City offers excellent benefits including paid holidays, vacation, sick leave, health and life insurance, a retirement system and optional deferred compensation programs.

HOW TO APPLY: Applications are available at City of Harlingen City Hall, 118 E. Tyler, Harlingen, Texas 78550, City Website: www.myharlingen.us
THE CITY OF HARLINGEN IS AN EQUAL EMPLOYMENT OPPORTUNITY/DRUG FREE EMPLOYER

APPLICATION FOR EMPLOYMENT